Content provider myContent launches 'all-inclusive' digital signage content subscription service

Digital signage content provider myContent announced it has launched an "all-inclusive" content subscription service for digital signage.

According to myContent, businesses are finding numerous applications and benefits with digital signage, and the industry is growing rapidly — but many of those same businesses also find digital signage is not as simple as they first thought. The company said its service is aimed at businesses that want an easy, affordable, hands-off approach to digital signage. The new subscription service eliminates the "complicated and expensive" barriers businesses encounter when they explore digital signage and that stop some from moving forward with it, the company said.

The company said its solution to these problems is to offer businesses an "all-inclusive" monthly content development service and management of their signage network, whether it is one screen or hundreds in multiple locations.

It also eliminates the "confusing and expensive decision" to purchase signage software and signage players, the company said, since the service includes the signage player, preconfigured, to connect to any standard or commercial TV/digital signage display.

Subscribers have access to a team of digital signage consultants, signage programmers and copywriters, according to the announcement, so businesses do not have to deal with signage software, licenses fees, servers, player maintenance, signage management or keeping content updated. The myContent solution provides all these services in one monthly subscription plan. The company said it intends to soon support displays with built-in media players.

Subscribers access a Client Dashboard where they can request and approve their signage content, upload company digital assets and follow the progress of their signage campaign developments. All content is uploaded to each screen remotely. Each month, myContent creates new content and remotely manages the company's signage network. Subscription plans are available for content updates: monthly, semimonthly, weekly and on-demand. There are no contracts, and businesses can cancel at any time, the company said.